Business Idea Generation
​Turning Your Strengths and Passions Into a Business – ​
​Friday, January 30th, 2026 – 12 pm PT; 1 pm MT; 2 pm CT; 3 pm ET

Have a desire to start a business but not sure where to begin? This webinar is designed for entrepreneurs in Indian Country who want to clarify their business vision and explore meaningful, community centered business ideas.

Join IDRS’ Microenterprise Development Specialist, Lynn Wilson, for a practical session focused on generating business ideas rooted in your strengths, culture, location, and the needs you see in your tribal and local community.

In this session, you will explore:

• How to generate business ideas using your hobbies, interests, skills, and work experience
• How culture, traditions, and lived experience can inspire authentic business concepts
• How location and local opportunity such as tourism and natural resources can shape strong ideas
• How to identify tribal and community needs and pain points that could be addressed through business creation

If time allows, Lynn will also provide simple strategies to evaluate and compare ideas so you can focus on the best one to move forward

Here are four key approaches to business idea generation we will discuss in the webinar:

• Leveraging existing hobbies and interests
• Using your skills and professional experience
• Drawing from cultural knowledge and traditions
• Exploring location based opportunities such as tourism tied to natural resources

This session is ideal for aspiring entrepreneurs, small business owners looking to create a new product or service, and anyone who wants to develop a business idea that reflects their values and strengthens their community.