Market Research Series
Northeast Technology Center
1901 N Highway 88, Claremore, OK 74017
Noon – 1:00 PM
Reason for taking this workshop?
Learn more about your customers and competitors. This series is especially useful for entrepreneurs who are in the business planning phase and need market research information to include in their business plan!
What will I learn in the workshops?
In each workshop, you will learn how to use databases and tools to collect information about your target market.
Session 1: September 3rd
Utilize Reference USA to gather information about your customers and competitors
Session 2: September 10th
Collect demographic information for your market area through American Fact Finder
Get information about your industry through First Research
Session 3: September 17th
Calculate market share
Session 4: September 24th
Use Demographics Now to understand consumer spending habits and psycho-graphics ofyour target market
Session 5: October 1st
Map customer data by creating custom Google Maps
Session 6: October 8th
Learn about other resources for market research such as industry associations and local city/county data