Location
Northeast Technology Center
1901 N Highway 88, Claremore, OK 74017

Time
Noon – 1:00 PM

Reason for taking this workshop?
Learn more about your customers and competitors. This series is especially useful for entrepreneurs who are in the business planning phase and need market research information to include in their business plan!

What will I learn in the workshops?
In each workshop, you will learn how to use databases and tools to collect information about your target market.

Series Outline

Session 1: September 3rd
Utilize Reference USA to gather information about your customers and competitors

Session 2: September 10th
Collect demographic information for your market area through American Fact Finder
Get information about your industry through First Research

Session 3: September 17th
Calculate market share

Session 4: September 24th
Use Demographics Now to understand consumer spending habits and psycho-graphics ofyour target market

Session 5: October 1st
Map customer data by creating custom Google Maps

Session 6: October 8th
Learn about other resources for market research such as industry associations and local city/county data